Adding value to real estate – interview with Amy Chamberlain, founder of The Real Estate Stylist

Amy and Sara Chambarlain, The Real Estate Stylist

In the hot property market full of hungry sharks (they have those in Australia, right?) they only had 20k to start and one good lead. Today they are one of the most recognizable service provides, staging high-end houses for celebrities in Melbourne. They most recently started to teach their own workshop for stylists and just last week announced collaboration with Dulux paints as their ambassadors for white paints: Natural White and Lexicon. They lead the way in this tough industry with 16 people team. I was lucky to catch one of two, Amy Chamberlain, in their busy schedule to share some insights on how to show guts and build profitable staging company from scratch. Their story is as amazing as their personalities!

How to stand out with your real estate marketing

Real Estate Photography, living room, interior design

– an interview with professional real estate photographer Matthew Stallone from Stallone Media

I’ve got to know Matthew’s work browsing one of real estate agent’s Instagram account. He caught my attention when I saw his post educating his followers on consequences when some agents just let go and take their photos themselves. It made me think what quality marketing means and how it changes everything.  He’s one of the best listing photographers in GTA working with big agents. And he was very open to my idea of talking about real estate photography and… a bit about staging.

Here’s what you can expect:

  •  what is the best time of the day to take listing photos?
  • do all the lights have to be switched on during photoshoot and what to watch out in terms of light?
  •  what is HDR photography and is it better than Flash photography?
  • how can you tell if the photographer you’re hiring is really good?
  • what is video production and why would you use it?
  • how did he start and how he marketed his business?
  • do you need photos that are shot with wide angle lens?
  • who manages his social media and which channel is the biggest hit?
  • what he thinks about running a real estate business?
  • what’s the difference between European and American real estate photography?
  • is low commission a good marketing idea?